Tile and Bath Co are a company on the move! Tile and Bath Co came to us with the challenge of growing their business beyond the point it had grown to.
Twelve months later, this nationwide brand is shaking up the market. After re-aligning their brand, streamlining their processes and super-charging their website and digital marketing it’s a different company. Like any great project, the success did not come from any one single source of work or outreach, but a disciplined and consistent multi-channel approach to their marketing strategy has reaped the rewards they deserve.
Re-align and structure the brand so that it had room to grow and would maintain consistency throughout the next stage of growth.
Audit, strategies and develop the user experience, from the warehouse inventory management system to the storefront and website.
Dial up the advertising and creative across all platforms.
Launch a new large product catalogue Shopify theme, to improve search and filterability.
Develop niche specific website features to improve the user experience.
Implement ecommerce fundamentals such as key payment methods, automations and integrations.
Run omnichannel marketing campaigns with A/B tested promotions.
The key success factor to this project was the ability to work closely with the business administration team, to implement components of our strategy.
Building an ecommerce brand requires a close relationship between client and agency.