About Joshua
Josh has extensive experience scaling companies in ecommerce, software, franchising, B2B, hospitality, health, and entertainment.
With a degree in Information Technology from UTS, he has worked at major firms like Wisetech Global, IBM, and Westpac, as well as startups including Pinot & Picasso, Drink West & Nutrition Station.
His expertise lies in developing technology and marketing strategies that drive sales and efficiency, focusing on AI, SEO, web development, and automation.
Notable achievements include expanding franchises from 1 to 80+ locations - generating over $13m, scaling a Shopify store from $20k to $500k monthly, and securing multiple R&D and EMDG grants.
How much should you spend on Google Ads? The maths, not a guess
Customer value, click cost and conversion rate: the 3 numbers that set a budget that pays back.
Google Search Console: Get Your Pages Found and Fix Issues
Search Console shows how Google sees your website: the searches you appear for, the pages it has indexed and what's stopping the rest. This guide covers set-up, indexing, data delays, accuracy and the reports worth your time, verified against Google's own documentation.
Should I add all subdirectories in Google search console?
Learn whether adding all subdirectories in Google Search Console is necessary for your website’s SEO strategy and performance.
225+ Google reviews
Let's talk
Book a call with a specialist.
A senior strategist asks the right questions and maps out the plan we would execute to grow your business.
