Webflow website for Flappy's Louisiana-style fried chicken.

The problem

Flappy's personality lives on social, with 4M+ views on TikTok. As it grew into a franchise, its website needed the same energy, and a bigger job than taking orders: showing future franchisees a brand worth buying into.

What we did

We brought Flappy's social presence and brand into a Webflow site built to support a growing franchise: the same voice, food-first content, and clear paths for fans, franchisees and staff.

1. Social energy on the site. The bold type, loud colour and voice fans know from TikTok and Instagram carry straight onto the site, with the social channels linked throughout.
2. Social proof up front. 4M+ TikTok views, halal certification and the founder's story (first fried chicken at age 7, then 5-star hotel kitchens) sit on the homepage, so the following does the convincing.
3. Built for a franchise. A franchise page, store finder and careers page give the brand room to add locations, recruit franchisees and hire as it grows.
4. Order in 1 tap. The menu and order buttons stay on the first screen, so fans arriving from social can order straight away.

What happened

Flappy's now has 8+ new locations opening in 2026.