How we Helped Powermatch Connect with 50,000+ Fossil Fuel Disconnectors

Client: Powermatch
Services: Brand, Design

The PowerMatch team are energy experts, and they use their skills to match green-curious residents with solar systems and technicians who can help them make the transition. But they were curious: what would happen if they had a brand that made switching to solar feel seamless and inviting?

Bringing solar into the light.

PowerMatch’s foundation of simplicity informed all of our work. The name developed, PowerMatch (MATCHing customers to solar POWER providers), communicates their offering with clarity.The vibrant, approachable look-and-feel gives a preview of how straightforward and intuitive the customer journey is. And the clarity of communication and premium feel positions them as a trusted partner.

PowerMatch typefaces, Area Inktrap and Early Sans, beside social tiles promoting engineered solar solutions

With the process demystified and their unique essence captured, PowerMatch’s new brand identity is propelling them into a leadership position , and Australia’s energy transition into overdrive. 

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