From MNR Constructions to the studio behind Afterpay and Pandora pop-ups, on Webflow.

Rebrand from MNR Constructions to Traction Studio, and a Webflow site built around the activations they make for Afterpay, Pandora and Facebook.
The problem
As MNR Constructions, the site was grey blocks and flat portfolio photos. A studio that builds festival structures, shopping centre pop-ups and museum exhibitions looked like a standard building contractor.
What we did
We built the new Traction Studio identity, then a Webflow site that leads with the work: full-bleed video, completed builds told as stories, and clear paths into custom builds and hire.
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